Five Ways; Five Goals

My team and I work with clients in five ways to achieve five essential goals.

Discover Customers :: I bring you intoyour customers’ worlds and lives. Their context and needs. For continuous learning with them. Only by aligning and driving your business with their value can they conceive and build the right product.

Build innovators :: I teach you how to lead others to envision and make the right innovation, something new that people value.
I teach your teams how to create something new. Not just think about. Not just talk about it. How to actually create an innovation.

Harness creativity :: I coach you to think and communicate across the creative and systematic ways of seeing the world. With this integrated perspective you can lead to better products and experiences.

Design innovations :: If your business can’t produce your next innovation, we will, working closely with you.
Book jackets. Mobile apps. Exhibits. Products. Graphics. Clothes. Annual reports. User Experiences. Building and vehicle interiors. Information visualization. Services. Architecture. Signage. Maps. Packaging. Sound. Identities.

Build value:: blah blah blah I teach you how to lead others to envision and make the right innovation, something new that people value.
I teach your teams how to create something new. Not just think about. Not just talk about it. How to actually create an innovation.

For each client’s brief we tailor our approach to their goals, capacities, limitations and opportinity. Our work is One-Size-Fits-One.

Our work has included:

  • Designing
    • Sketching
    • Collaborative designing
    • Co-designing
    • UX Strategy
  • Innovation
    • Innovation culture
    • Leading innovation
    • Innovation strategy
    • Financing innovation
    • Communicating for innovation
    • Open innovation
    • Building innovation ecosystems
  • Customer Discovery & Research
    • Customer journey mapping
    • User story mapping
    • Ethnography
    • Conversation / inquiry
    • Observing
    • Discovering Information architectures
  • Prototyping
    • Paper prototyping
    • Rapid prototyping
    • Prototyping Information architectures
  • Workshops
    • UX for Leaders
  • Integrating Agile in to product design centered around your customers
    • Getting the best UX from Agile
    • UX for SAFe: Operationalizing UX in the Enterprise
  • Assessing organizational maturity levels
    • Assessing Innovation maturity
    • Assessing UX maturity
    • Assessing CX maturity
    • Assessing Innovation maturity
    • Assessing Agile / Scrum / XP / Kanban maturity
    • Assessing DesignOps maturity
    • Assessing DevOps maturity